• Blog

    Eid Mubarak!

    Ramadan timings and Eid holidays are over. We are back to normal timings and schedules. Some say that Ramadan months are lean months because almost all decision makers are out of the country. But for us it’s business as usual. We started several new projects and completed some more. As we embark on the last…

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    Committed to deliver through a hot and busy summer

    I’ve been with Movie Media for eight months now and I am learning everyday. Months ago before the cool days began warming up – and summer means lean business months – I almost believed that July-August would be not so good for our business because every time I called a potential client I heard the…

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    Videos that make the difference…

    I was watching a film one day but never finished it because it was badly made… no point … no sense… no story… and it’s been running for an hour now. So i pushed the stop button and turned off my TV. Then I suddenly thought ‘hey wait I should have seen the film to…

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    Marketing Movie Media

    When I told the company’s Vice President that I’ll be moving to Dubai to work, he told me to be tough because it was a different battle field out there. I do believe that VP because it’s really different here. Dubai, should I say, has all kinds of marketing people speaking different languages, having different…

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    A drive to Ras Al Khaimah…

    Dubai is one of the busiest places I have ever been to, so when George invited me to accompany him to Ras Al Khaimah for the inaugural function of the Kludi RAK manufacturing facility last month I quickly answered yes. (Kludi RAK is the latest joint venture of RAK Ceramics and Kludi Group of Germany,…

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    The first commandment of marketing

    I have read and seen lots of marketing do’s and don’ts or even the 10 commandments of marketing but do you know what the greatest sin is for a marketer to commit? Dishonesty… Sometimes marketing people sell their product even if they don’t believe in it. Sometimes they don’t even know if it will benefit…

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    Passion with a broken knee…

    I’ve heard many stories about how failure ends one’s future… How injury or disability ends one’s dream… But then there are those who face all challenges and overcome all obstacles with equanimity. And I don’t have to go too far for an example. Our Managing Director (George) cracked his knee-cap last year in October (slipped…

  • Blog

    The truth of the matter is…

    Who’s lying? Who’s telling the truth? Who do you believe? You might be asking these questions whenever a marketeer or a salesman is talking to you. Sometimes, or should I say most often, a marketeer or a salesman exaggerates their product capabilities. They usually say it’s great and only we can provide you the best….

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